Push Gaming and 888Casino announced a content partnership. This collaboration will see Push Gaming supply a section of its games to the iGaming operator. Push Gaming is set to use this chance as a stepping stone to reach more markets. But access to these markets will be through existing networks already established by 888Casino. The first target for the developer is the UK, which is also 888Casino’s headquarters.
888 and Push Gaming are set for even further expansion. The latter recently sealed a partnership deal with Betsson. But it has also sealed other similar deals with the likes of Entain, LeoVegas, Casumo, and The Rank Group among others.
These collaborations are in line with the developer’s ambitions of becoming a leading game supplier made more significant over the last two years.
The game supplier’s efforts haven’t gone unnoticed, with Push Gaming receiving distinctions during the 2021 EGR B2B Awards. It also won the Casino Beats Game Developer Awards.
The partnership between the two entities is an expansion of the developer’s reception of licenses from Malta Gaming Authority and the UK Gambling Commission in 2020. Push Gaming is now fixed on offering its portfolio to untapped jurisdictions where the MGA license is relevant.
Head of sales at Push Gaming commented on the deal with 888Casino. Fiona Hickey said the deal is evidence of the quality the developer offers to the industry. Hickey went on to heap praise on 888 terming it as one of the leading online gaming and sports betting companies worldwide.
The partnership with Push Gaming is an opportunity for 888Casino customers to experience award-winning products. 888 Vice President in-charge of business to company operations praised the releases by the developer saying they will add to the already existing array of casino games.
Talya Benyamini termed Push Gaming an established developer in the iGaming industry. Benyamini also said the inclusion of these games will allow 888 to offer quality entertainment to its players as it looks to partner with Push Gaming in the near future.
Some of the games set for initial launch on the platform include:
This isn’t the only content deal 888 has sealed in the recent past. Last week, the operator welcomed more iGaming products from Oryx Gaming in its quest to offer a diverse collection of gaming options.