The 2022 FIFA World Cup is nearly upon us, and fans will be looking for different ways to engage with the contest for the next month. One way is through Sorare, the popular online fantasy-card game where players can build squads and score points. The company has announced it has secured a deal with 18 national teams ahead of the start of the tournament.
Top Content for the World Cup & Beyond
The 2022 FIFA World Cup is one of the most unique in the tournament’s history, and operators and promoters will be looking for new and exciting ways to keep fans engaged. Sorare is a unique fantasy sports competition where players can unlock cards to compete with one another.
The company has now signed deals with some of the biggest national teams in the world to ensure that it provides top-quality content to its players. These countries include the likes of Germany, Argentina, and Spain. Many of the deals that have been signed also extend past the end of the World Cup.
During the World Cup, Sorare will run its first Global Cup 22 competition. In its recent launch, the company confirmed how the game would work. Players will choose a team of eight players and will then be rewarded based on the performance of those players. Competitors will be able to climb up international and national rankings, as well as compete with their friends in private leagues. The higher players finish, the greater the potential reward.
A New Brand of Entertainment
The ways that players engage with sports betting are constantly changing. Sorare believes it is at the forefront of some of these changes. Nicolas Julia, the company’s Co-Founder and CEO spoke in detail about this new detail and the upcoming Global 22 Cup. They said that the cup mirrors one of the biggest moments in sports. They described the World Cup as one of the most celebrated and watched sports tournaments in the sport. They then referred to iconic tournaments and moments from years gone by.
They continued by saying that their company is building the next sports entertainment giant by providing fans with a new way to engage with a sport they love. They said that the launch of Sorare Global Cup 22 is a big step forward when it comes to achieving this goal. They finished by saying that the game is a chance for football fans to pit their wits against one another and potentially land themselves some once-in-a-lifetime prizes.
The announcement comes after Sorare recently announced a deal with AC Milan. This will see them become the club’s official NFT Fantasy Football partner. Talking about this deal the company’s Head of Business Development echoed Julia’s sentiments, stating that they were building something that was fuelled by fan passion.