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UKGC Fines GGPoker for AML Failings

The devil works hard, but the UKGC works harder! After a recent investigation concerning NSUS limited, the British watchdog handed the operator a €760,737 (£672,829/$738,763) ticket. The investigative team found a series of breaches regarding social responsibility, anti-money laundering practices, and responsible gaming endorsement. In addition to the fine, the company behind GGPoker.co.uk also received an official warning. Yikes! 

What Did GGPoker Do Wrong? 

According to the official statement, NSUS Limited failed to recognize customers in danger of developing a gambling addiction. Not only did the firm not warn such gamers of their behavior, but it also failed to identify them. But it gets even worse, as the company sent promotional emails to self-excluded gamers. 125 players who wanted to press pause received marketing emails in their inboxes. 

The UKGC also noted plenty of failings in the execution of AML policies. The company failed to do a proper risk assessment. The authority accentuated the fact the failings were especially notable in areas of business that were at higher risk of being used for financing terrorism and money laundering. The company also failed to set effective rules and procedures to supervise this aspect of the business, as well as avoid any misuse. 

GGPoker didn’t make any comments regarding the fine. 

UKGC Is on a Roll

The UKGC is famous for its diligent approach to making sure all companies operate according to the strict set of rules it imposes. In September 2022, the Commission fined Petfre Limited. The firm, best known as the parent company of the mega-successful Betfred, also failed to deliver in the field of AML. The gaming titan was handed a £2.8m (€3.2m/$3.0m) fine.

In the same month, the UKGC also noticed Betway is advertising on websites targeting children. This misconduct resulted in a £400,000 ($463,178/€467,776) fine. The Super Group-owned brand was running ads on the part of West Ham United Football Club’s website, dedicated to underage fans and children. 

The logo of the sports betting brand was featured on a printable coloring page with a teddy bear on it. Leanne Oxley, UKGC director of enforcement, said she doubts the brand did it on purpose. Still, she considers the breach has been serious enough to deserve a hefty fine. 

About GGPoker

GGPoker is one of the biggest poker rooms in the world. In October 2022, it launched a partnership with WSOP. The collab resulted in the opening of an online poker room in Ontario, Canada. 

GGPoker was initially launched in 2017, with the main goal of “making poker fun again”. The platform is famous for big names that regularly play there. The list includes Daniel Negreanu, Fedor Holz, and Jason Koon. 



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Borina Kopcic Pandur
Borina Kopcic PandurUpdated: 17 Dec 2022
Borina's gaming journey started somewhat unexpectedly in the autumn of 2015 when she decided to quit her career as a beauty editor in one of the most renowned Croatian media compan...

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