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Wazdan Introduces Cash Drop Promo Tool
Don’t you just love when content suppliers compete on who will create better and more attractive features? Two weeks after Playson announced its Cash Blast feature, Wazdan also came up with its own promo tool. The new feature is supposed to help gamers and operators alike. Wazdan’s Cash Drop will provide players with different types of prizes throughout their rounds, while casino operators can also reap some great benefits. Here is how the entire thing works!
Cash Drop – New Customizable Tool
According to Wazdan’s press release, the tool has already been tested with selected operators. Truth be told, the results are definitely worth admiring. Involved online casinos experienced a 219% increase in the number of unique active players, as well as 265% more game rounds. Furthermore, the bet sum increased by 366%.
Michal Imiolek, CEO of Wazdan, said all casinos that participated in the testing period were quite enthusiastic about the tool, and even more so about the astonishing results it delivered. Imiolek says the company can’t wait to share it with their other clients. Wazdan thinks one of the main advantages of the tool is great customization possibilities. For example, casinos can set hourly, weekly, and monthly campaigns and do effective player segmentation.
Casinos can easily direct players towards Wazdan’s titles thanks to a special label which can be added to all games released by the company. There is also the opportunity to opt-in for additional awards. If the customer’s playing balance doesn’t hold enough money to qualify for the promotion, a special notification will pop up.
All rewards will be credited to players’ accounts instantly, so there is no need for further action. After you trigger the prize, you can keep playing as if nothing happened, so you’ll never have to interrupt your lucky streak just to claim a prize.
Andrzej Hyla, Head of Sales at Wazdan, explained that the company understands iGaming is more than just games. For this reason, they decided to create what they call a “full-package solution”. The Cash Drop doesn’t disturb the gaming session or require special action. Despite its simplicity, gamers still get an incredible experience, while casinos note increased interest in their portfolios.
Wazdan was established in 2010 under a different name, then rebranded as Wazdan in 2015, and has been experiencing stellar successes one after another. It has licenses in many jurisdictions, including the UK, Sweden, Malta, Denmark, and Spain. Unlike many other providers, this one is not focused only on slots. Besides slot machines, it also offers a fine range of video poker, table games, and specialty titles like Dragon Sic Bo. Some of the most popular games released by Wazdan are Larry the Leprechaun, Midnight in Tokyo, and Magic Stars 3.