EveryMatrix is now a member of the World Lottery Association. The World Lottery Association is one of the largest groups in the gaming industry worldwide. The Association contains members from across the world. These members include sports gambling platforms, state-owned lottery operators, and lottery suppliers among others.
EveryMatrix is now an Associate Member of the World Lottery Association. This is according to an announcement by the B2B gaming supplier. The gaming supplier falls under the supplier of goods and services to the gaming industry category. These include software, physical equipment, and auditing services among others. The membership takes effect immediately.
EveryMatrix already partners with existing members of the Association. This comes as an added advantage as it joins WLA. One of its partnerships is with Norsk Tipping, a Norwegian State Lottery. The company has partnered with OPAP among others.
Now, EveryMatrix hopes its acceptance to the organization will open doors to more partnerships. It believes the new alliances will boost the company’s operations worldwide.
The market WLA offers is of strategic importance to the company’s growth. Ebbe Groes, CEO at EveryMatrix said the company expects to be a contributing WLA member. The CEO stated the company remains dedicated to establishing more ties within WLA.
The World Lottery Association consists of over 70 game providers. It also consists of over 150 state-approved lotteries. Sports wagering operators drawn from 80 countries join the list as well. Some of the members include Playtech, Sportradar, Intralot, Flutter Entertainment, Novomatic, and Genius Sports.
EveryMatrix is already a recognized brand worldwide. This makes it a perfect fit within the WLA. Its global reach includes footprints in the US, Latin America, Russia, and the UK among others.
The CEO stated EveryMatrix follows responsible gaming standards. These are strict operations and security standards. This is stipulated in the ISO 20000 and ISO 270001. The CEO says the next step for the company is to get WLA certification. This will show its adherence to the Security and Responsible gaming standards.
The gaming supplier has been on an expansion plan in the US gaming market. For instance, EveryMatrix bagged a deal with Armadillo Studios. Both game studios agreed on online casino games development for the US market.
EveryMatrix also announced the acceptance of its Completed Application in New Jersey. The Division of Gaming Enforcement confirmed the status. This means the company adhered to the iGaming standards and regulatory law.
The game developer is also making significant headway in other jurisdictions. Mexico is one such jurisdiction after the company partnered with Foliatti Casino. The partnership will see the operator use the game studio’s technology to run its entire online gambling platform.
This comes as the gambling operator seeks to diversify its offering. Remember, the operator focuses on land-based operations.