Samuel began his journey in the casino industry in 2016. He started out writing online casino reviews contents for affiliate sites looking to launch in the American and Canadian markets – both legal and offshore. But he has since written volumes of casino reviews in several countries, spread across three continents. He’s also built up a fascination for online slots and now spends most of his time playing and writing slot reviews.
Samuel’s core strength lies in his understanding of human psychology, and he uses knowledge to gain insight into player behavior. Today, he works with some of the top agencies to bring high-quality iGaming content to readers around the world.
Samuel was quite lucky to have entered the industry at a time when it was experiencing a huge influx of players. Coming from a completely different background (he studied Law), the learning curve for Samuel was a bit tedious. But it was worth it in the end. Samuel gleaned most of his experience from getting his hands dirty. He also learned from some of the best in the industry. He has worked with top brands including SlotSpot, iGaming.com, Fortuna Gaming, and a few others, and now he works with GoodLuckMate.
Samuel excels in demystifying complex concepts and effectively communicating them in simple terms. He understands that the iGaming industry attracts readers from diverse backgrounds, and he strives to use simple, plain-spoken English to enable everyone to follow along easily.
With a strong writing background, it was easy for Samuel to quickly adapt his knowledge to what the industry requires, and then build upon that. Whether it’s a casino or slot review, off-page or on-page texts, news articles or fact-based texts, SEO or link-building texts, Samuel is always up to the task and ready to deliver the goods. There is no project that is too big or too small for Samuel.
As mentioned above, Samuel originally studied Law and he holds an LLB certificate. However, since he has been drawn into the world of online casinos and slot gaming, he has not taken a step back. He lives and works from Nigeria, but looks forward to settling in Europe soon to further explore the industry. In his free time, Samuel enjoys watching football, writing code, playing video games, and rewatching episodes of The Big Bang Theory.
Besides content writing, Samuel also hopes to get into the technical part of slot game development someday. Samuel also enjoys discussions around innovation, marketing, and customer behavior.
You can find out more about Samuel and his work here:
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